Protecting Your Dog's Paws in Hot Weather
Summer can be a challenging time for your...
The Holiday Care Set
The ultimate vet-formulated gift for your dog’s skin health—hydrate, protect, and pamper all season long.
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Made in USAHypoallergenicpH BalancedVet Dermatologist FormulatedGentleParaben-FreeNO HARSH CHEMICALS
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We bring the science, you bring the love
- Science-backed formulas created by a veterinary dermatologist
- Formulated with high-quality, gentle ingredients specifically suited for a dog's sensitive skin
- pH balanced, no harsh chemicals, hypoallergenic, cruelty-free, paraben-free, sulfate-free, synthetic-fragrance-free, and alcohol free
- Safe for all floof types (even puppy floofs)
Meet our Vet Dermatologist
Meet our Vet Dermatologist
Dr. Jennifer Schissler, DVM, MS, DACVD
"We formulated the Gentle Essentials line using the highest quality ingredients, providing dog parents with a gentle routine for cleaning and maintenance that promotes skin health and hydration"
Testimonials
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Mari & Layla
Rating is 5 out of 5
Adore Floof's Shampoo & Conditioner Duo
Absolutely adored using floof on miss layla bean! knowing there were no harsh chemicals & she was still clean afterwards was amazing!
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Duke & Yumi
Rating is 5 out of 5
Yumi Now Has The Softest Paws
I think this soothing cream is good enough for even humans? I have been applying the soothing cream for few days on my dog’s nose and her 24 beans, and the moisturizing is exceptional. She tends to get tiny cracks but this keeps her 🐾 very very smooth.
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Lumi & Toasty
Rating is 5 out of 5
Best Shampoo & Conditioner
Toasty dealt with allergies and itchy skin for the majority of his life and there was nothing I tried that helped him until I tried Floof’s shampoo and conditioner. Now his skin and coat are the healthiest they’ve ever been! I truly see a difference and am so glad I found something that really works for Toasty.
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Catherine & Winston
Rating is 5 out of 5
Best Wipes For Your Dog
The quality is above any other wipe I’ve used. These wipes are thick and hold moisture unlike other brands that dry out once you open them. Plus, they smell amazing. If you love your dog and care about ingredients then this brand is for you.
Testimonials
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"These wipes thoroughly clean Stevie's paws and have moisturizing and soothing ingredients like aloe vera and honey. And unlike some wipes, these don't catch on any rough spots on the paw's surface. Plus, they have a nice fresh scent."
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"Floof takes a gentle approach to your itchy dog’s skincare"
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"I've been growing more and more concerned with the pet products that I use for my dog, and I don't have to worry as much with Floof."
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"You might seek out Floof, a relative newcomer to the dog skin-care scene specializing in gentle ingredients"
Love is more than fur deep
It's time to rethink grooming—it's really about caring for your dog's skin. Our focus isn't scent or fluff but comfort and health. With science-backed, at-home care, we target common skin issues, prioritizing your dog's skin health.
The Floof Journal
Featuring expert insights, fun facts, wellness tips, and more.
